Change is vital to retain your competitive edge. Learn how to manage it for maximum effect!
Change can bring improved efficiency, increased productivity and greater profitability. An effective manager knows how to identify and implement improvements. But how do you identify the changes that will benefit your business, and how do you implement them?
Step by step
In Managing Business Transformation: A Practical Guide, Melanie Franklin will guide you through all the stages of change management. Using real-life examples, up-to-date information and clear diagrams, this practical handbook will equip you to be an agent of change, whatever your role.
This book will enable you to:
- Understand change – how to define clear goals and quantify the benefits.
- Plan and prepare for change – how to create a change plan, communicate it and manage the impact of change.
- Implement change – how to build an effective change team and obtain the buy-in of your staff.
- Embed the change – how to return to the new ‘business as usual’.
Communication is key
Your stakeholders are a vital asset, and communicating changes to them in a way that will retain their loyalty and commitment is crucial. This book will show you how to do this, recognising that some embrace change more readily than others, and will provide strategies for dealing with resistance to change. You will also understand the differences between change management and project management, the relationship between them and how to make them work for you.
"Melanie’s Managing Business Transformation really is a fresh breath of air in this genre of literature ... the ‘text book’ becomes a practical reference guide for anyone involved in change management that can be consulted regularly at appropriate moments during any business transformation initiative …" Brigitte Boyce, Managing Director and Owner, Silver Line Management and Education Solutions Ltd
"'Small book – big punch!' ... In 130 pages and 5 easily digestible chapters it manages to not only cover the theories, concepts and techniques of organizational change but it links them together in a sensible and highly useable manner. For those steeped in Project and Programme methods it offers a wealth of supportive and valuable elements that you will never find in the text books on those subjects ..." Graham Devine, Adjunct Ltd
About the author
Melanie Franklin has an extensive track record in the realisation of business change programmes within the public and private sectors. She is the founder and Chief Executive of Maven Training and balances her company responsibilities with her interest in helping organisations to make changes that deliver their strategic objectives. Before setting up Maven Training, Melanie enjoyed a successful career in the international financial services and software development industries. She is energetic and enthusiastic, passionate about her job and excited by the opportunities it gives her to meet new people and to hear about new business ideas.
Buy this practical guide and see improved efficiency, increased productivity and greater profitability in your organisation.
Author: Melanie Franklin
Publisher: IT Governance Publishing
Published Date: 4 October 2011
Availability: In Stock